1. What is a cookie?
A cookie is a small text file placed on your device (computer, tablet, smartphone) when you visit a website. It allows the site to remember information about your visit: language preferences, session identifiers, cart contents, audience measurement data.
Cookies generally do not contain any information directly identifying you. However, they may be combined with other information to recognize you or personalize your experience.
Other similar technologies (pixels, web beacons, local storage) may be used for the same purposes. In this policy, the term "cookies" refers to all of these technologies.
2. Cookies used on AutoRent.ma
We use three categories of cookies on autorent.ma, classified by purpose:
3. Detailed cookie table
The list below summarizes the main cookies placed on autorent.ma. This list may evolve and is updated regularly.
3.1 Essential cookies
| Name | Issuer | Purpose | Duration |
|---|---|---|---|
autorent_session | autorent.ma | Identification of logged-in user session | Session |
autorent_csrf | autorent.ma | Protection against CSRF attacks | Session |
autorent_lang | autorent.ma | Storing the chosen language | 1 year |
autorent_consent | autorent.ma | Storing cookie preferences | 6 months |
3.2 Analytics cookies
| Name | Issuer | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Uniquely identify visitors | 2 years |
_ga_* | Google Analytics 4 | Maintain GA4 session state | 2 years |
_gid | Google Analytics | Distinguish users over a 24-hour period | 24 hours |
_clck | Microsoft Clarity | Unique identifier for behavior analysis | 1 year |
_clsk | Microsoft Clarity | Connect multiple page views from one user | 1 day |
3.3 Marketing cookies
| Name | Issuer | Purpose | Duration |
|---|---|---|---|
_gcl_au | Google Ads | Measure ad effectiveness (conversions) | 3 months |
_gtm | Google Tag Manager | Marketing tag management | Session |
_fbp | Meta (Facebook) | Advertising measurement and personalization | 3 months |
4. How to manage cookies
4.1 Via our consent banner
On your first visit, a consent banner allows you to:
- Accept all cookies;
- Refuse non-essential cookies;
- Customize your choices by category.
You can change your preferences at any time by clicking the "Manage cookies" link in the footer, or by deleting the autorent_consent cookie from your browser.
4.2 Via your browser settings
All modern browsers allow you to manage cookies from their preferences. Here are links to the official help pages:
Warning: blocking all cookies, including essential cookies, may prevent some parts of the site from working properly (login, subscription, support).
5. Third-party cookies
Some cookies are placed by third-party providers we use to analyze audience, manage advertising or improve user experience. These providers have their own privacy policies:
- Google Analytics 4 (Google LLC): anonymized audience measurement. Google Privacy Policy.
- Microsoft Clarity (Microsoft Corporation): behavior analysis and heatmaps. Microsoft Privacy Statement.
- Google Tag Manager (Google LLC): marketing tag container. No personal data is collected by GTM itself.
- Google Ads (Google LLC): advertising conversion measurement.
We ensure that these providers maintain an adequate level of data protection and that they are bound by contractual commitments compliant with applicable regulations.
6. Law 09-08 and compliance
The use of cookies on autorent.ma complies with Moroccan law no. 09-08 on the protection of natural persons with regard to the processing of personal data and with the recommendations of the CNDP (Moroccan data protection authority).
The placement of non-essential cookies (non-anonymized audience measurement, marketing) is conditional on your prior, free, specific, informed and unambiguous consent. Refusal has no consequence on access to the essential features of the Service.
For users residing in the European Union, the use of cookies also complies with the ePrivacy Directive and the GDPR.
7. Contact
For any question or request concerning the use of cookies on autorent.ma:
- DPO email: dpo@autorent.ma
- General email: privacy@autorent.ma
- Address: Triggerz Design Studio, Pays-Bas, Morocco
- See also: Privacy Policy